New Logo!

I’m thrilled that I was finally able to update Vivat Veritas logo. I designed the last one just using clip art I purchased from etsy. I am not good at graphic design so I was not happy with the design, but kept pushing off the logo redesign. Honestly, I did not know what I wanted as my logo. I wanted cute, classy, fun, colorful, simple, black and white, and feminine all at the same time.

The last four months, I was with a volunteer group of business consultants who helped me focus the direction of the business and write a better business plan. I want to write about the experience in some other posts in the future, but this was tremendously helpful for me. Having someone other than my husband to give me honest advice was great! After four months, I had a better understanding of what I wanted my “brand” to look like, so for instance, I can design what logo I wanted.

I was happy to have bumped into Silvia Wren Designs on etsy and she designed the new logo in no time. I ordered this premade logo. I love the simplicity yet it leaves you with a feminine feel with the cursive font. There is no way that I would have been able to design it on my own..I have to learn to designate work in a more effective way.

These photos are from the shoot I styled back in April with my favorite model Elissa (she modeled this and this in the past) and her friend, Karen. The shoot was fun and the studio called unikk in Shibuya was a full of antique treasure. All the antique trinkets and furniture you see are for sale at unikk.

Photo credits// Photographer: Nishihara, Model: Elissa and Karen, Make up artist: Ayumi Hanaki, and styled by me. 

Silvia Wren Designsというオンラインショップで、新しいロゴをデザインしてもらいました♪
利用したのは、premade logoという、既に出来上がっているデザインを、自分の会社名でカスタマイズしてもらうパッケージ。
今までは自分で適当にデザインというか、クリップアートをつなぎ合わせて作ったロゴだったので、ちゃんとプロの方に格安でデザインしていただけて、うれしいです。

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